• smart
  • strategic
  • creative
  • trustful
  • motivated
Loaded
96NORTHAROMATHERAPY

We loved getting creative for this project! The premium scented candle brand plays with the promise of inner travel to the world’s most beautiful natural places, while our goal was to create copy that awakens the explorer within their clients.

COMPETITOR ANALYSIS
BRAND STORY REMAKE
CREATIVE PRODUCT COPY
VISIT LINK

To do so, we first crafted a comprehensive competitor analysis to get a clearer picture of the market and the brand's current position. With this information, we could elaborate on a new brand positioning that genuinely embodied the brand's essence and mission. We then reimagined the brand story, weaving together a captivating narrative.

To complete the project, we brought in our expertise in product copywriting. Our goal was to enhance the brand's luxurious feel through alluring descriptions of each premium candle scent and a new layout for product pages.

/ THE POWER OF STORYTELLING

At FLUSS, we craft content that truly embodies a brand's personality. In this case, we used the power of storytelling to convey the idea of inner travel and evoke a lasting, emotional connection between the brand and their customers.

Next Project
CONTENT WRITNG PORTFOLIO